Tuesday, April 20, 2010

ShopToEarth: 97% of Consumers Research Products Online

by Pat Welsh, founder of ShopToEarth

I love reading articles that confirm and validate the ShopToEarth business model!

According to new research from BIA/Kelsey Group, 97% of consumers are now researching products and future purchases online. The study also found 90% of consumers are utilizing search engines, 42% are using comparison shopping engines to research purchases and nearly 25% are using vertical shopping websites.

Consumers' increasing sense of ease with online shopping is a positive indicator for ShopToEarth. As shoppers turn to the Internet to research products; our eco-friendly e-commerce solution offers safe and reliable places to shop smart and become an eco-conscious consumer.

At ShopToEarth, we take great pride in knowing we are part of the solution. Through our eco-network, we are harnessing the power of the Internet and improving the long-term viability of our oceans, forests, drinking water and air quality. Everything about ShopToEarth has your success and the success of our planet in mind.

Check out the full article and share this information with peers! See you soon or on Facebook, Twitter and STETV! Have a comment? Let us know!

To read more about online consumer habits see this article.


  1. We r in the right place at the right time! ♥

  2. yeah..you are probably correct..

  3. we consumers search first for its original price before we decide to buy something...
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