Back to School, Back to Social Media with Lisa Buyer and Stacy Kinney

No hall passes, we want you in social media. Learn how to effectively use social media networks like Foursquare, Facebook and Twitter, both for your ShopToEarth and personal daily life.

It’s back to school and back to business time for everyone. Sign up and learn how you can leverage the power of social media for your ShopToEarth network. Expect a whole curriculum on Thursday, September 9th @ 9 pm ET with Social Media Expert Lisa Buyer and ShopToEarth’s Social Butterfly Stacy Kinney.

“I took some serious notes for ShopToEarth representatives last week while attending Search Engine Strategies Conference and Expo and can’t wait to reconnect with everyone for a social media affair to remember,” said Buyer who is a regular speaker, teacher and moderator on the subject of search, online public relations and social media.

The Business Power of Breaks and Brainstorming @ShopToEarth

by ShopToEarth’s Erin Welsh

An important aspect of being a good leader, and often overlooked, is you have to take breaks to clear the mind and rejuvenate.

I’ve found myself over the last two years getting obsessed with completing the job, instead of realizing there is always going to be a huge workload and telling myself, “Take a break already!”

I think this is important no matter your career or what your life is like. We are at our best when we take time for ourselves, whether it’s a long weekend, hanging out with family, going to a concert or just a simple workout.

This is something I have really had to work on and really never realized it until the last two years. Funny, right? I have to work on not working so much!

But slowly I have understood I am at my best when I take a little time to decompress and enjoy things like yoga, laughter, being outside in the sunshine, live music, my family and my friends.

The ShopToEarth Cruise was a great way for me to decompress and enjoy the wonderful people making a huge impact on STE’s mission. It doesn’t get any better than taking your first ride on a scooter with your big brother Pat! That will clear your head no doubt!

Brainstorming – Four Heads are Better than One
Another thing I am very passionate about in business is brainstorming sessions. I am a firm believer in the idea that four heads are better than one to make an idea or program the best it can be.

ShopToEarth is at its best when we incorporate opinions and feedback from the leaders in the field, Customer Support Staff, Shannon Beck and Hilary Martin’s Sales and Marketing perspective, Pat’s Visionary perspective, and always ideas from the programming and technical side.

Listening and realizing that everyone’s input is important because perspectives are meant to be different, and multiple perspectives are very valuable.

So use your head to take your ShopToEarth green business to the next level. Give your brain a break every now and then, and rely on collective thoughts of those around to plan and succeed!

ShopToEarth: 97% of Consumers Research Products Online

by Pat Welsh, founder of ShopToEarth

I love reading articles that confirm and validate the ShopToEarth business model!

According to new research from BIA/Kelsey Group, 97% of consumers are now researching products and future purchases online. The study also found 90% of consumers are utilizing search engines, 42% are using comparison shopping engines to research purchases and nearly 25% are using vertical shopping websites.

Consumers' increasing sense of ease with online shopping is a positive indicator for ShopToEarth. As shoppers turn to the Internet to research products; our eco-friendly e-commerce solution offers safe and reliable places to shop smart and become an eco-conscious consumer.

At ShopToEarth, we take great pride in knowing we are part of the solution. Through our eco-network, we are harnessing the power of the Internet and improving the long-term viability of our oceans, forests, drinking water and air quality. Everything about ShopToEarth has your success and the success of our planet in mind.

Check out the full article and share this information with peers! See you soon or on Facebook, Twitter and STETV! Have a comment? Let us know!

To read more about online consumer habits see this article.

ShopToEarth Mark ups? Question and Answer

At ShopToEarth, we promote green thinking and saving. We always like to share questions that others come to us with; along with our answers…This is a copy of a question and answer from the ShopToEarth Facebook Fan Page Discussion Board.

Question from ShopToEarth representative:

I recently received an objection from a potential broker because of the price mark-ups on the Shop to Earth side. Evidently, the prices directly from the Vendor were at times - almost half the cost of the prices listed on ShopToEarth side. And even the My Retail Mall side was less expensive for the same product on the ShoptoEarth side. Please let me know how to handle this objection. How can we tell people to shop and make their $50.00 on the ShopToEarth side if they know their being overcharged?

ShopToEarth Answer

We are continually working on improving our pricing for Green Mall products. In fact, we just recently slashed prices for all Green Horizon products by 5%. The more volume we sell, the better pricing we will be able to offer. There is also some great information in your Training Center->FAQ's that will help you address this objection. STE